Model of Regional Tourism Competitiveness: Fuzzy Multiple-Criteria Approach (FDM-FAHP-PROMETHE II Framework)

Purpose: The aim of the article is to build a research, comprehensive and objective model that takes into account various factors determining regional tourism competitiveness on example 21 counties in West Pomeranian Voivodeship. Degign/Methodology/Approach: uses concept fuzzy numbers, Delphi method two multi-criteria methods: AHP PROMETHE II. An important scientific contribution issue an in-depth look at several dozen different criteria, have impact it. Collected data used research methods made it possible reliably select those should be noticed developed by stakeholders region. Findings: main conclusion resulting from fact most criteria for level tourist destination include natural attraction, anthropological attractions, accommodation base, recreational infrastructure catering base; whereas criterion safety facilities disabled tourists para-tourist little importance. county with highest Kolobrzeg county, lowest - Pyrzycki county. Practical implications: practical Originallity value: Comprehensive approach regions use method, which way indicates aspects, features, attributes, evaluated as key building entity's position market.